Sometimes, no matter how hard you work, it feels like your business is stuck. You aren’t booking many new clients, and that next step seems so far away.

Becoming an esthetician isn’t the same as being a successful one. Success isn’t something that just happens. You’ve got to work at it and be strategic.

We’ve gathered our favorite tips for leveling up your salon. A combination of skills and business practices will carry you from stuck to soaring!

Skills and tips that will lead to success in esthetics

If you’re already an esthetician, you’ve probably got an entrepreneurial mindset. With a skill set and certification, you only need a space to start your own business. Working in a salon or spa provides access to clients and learning opportunities.

But success isn’t something that happens overnight. These skills and tips provide a map for growth. Making that next big move might start today!

Being able to...

Getting out of a commercial salon is one of the biggest steps you can take as an esthetician. There are plenty of spots to rent a small space and experience a taste of running your own business.

Salon suites are the way to go if you’ve already established a clientele and want a more private space. Usually, these suites are in a larger business that rents out space to a variety of health and beauty experts.

Even though you may dream of a space totally your own, salon suites are the perfect spaces to build your brand. Once you’ve established your business, then it might be time to move into a traditional salon of your own.  

Fed up with working for someone else? Salon suites are the next best thing to owning your own shop.  

We’re taking a look at the pros and cons of this business model, so strap in!

Things to think about when considering renting a salon suite

Building your brand is one of the most important things you...

Trying to make your esthetician business stand out from the crowd? Creating a unique personal mission statement is so, so important! 

Estheticians trying to build their brand need a vision for the future. Spending all day, every day in the treatment room isn’t all there is! 

Identifying your guiding principles isn’t some kind of magic spell; it’s a tried and true process. I can help you achieve success by focusing on you.

The funny thing is, you’ve already got what you need to build your brand!

What is an esthetician mission statement?

Anytime you start something new, ask yourself one question.

Why?

It seems so simple, and it is. That one question helps you build your mission statement. Choosing a customer service based career isn’t for everyone, and identifying your reason is fundamental. 

Beyond just describing your services, a mission statement helps clients see what sets you...